Can you turn strategy into growth?

Maelano’re hiring Social Media Marketing Manager for brand growth & market expansion

Location: Islamabad (On-Site)

Experience Required: Minimum 5 Years

Employment Type: Full-Time

Job Overview

Maelano is seeking an experienced and results-driven Social Media Marketing Manager to lead and execute our digital marketing and social media strategy. The ideal candidate will possess strong expertise in social media management, content strategy, brand positioning, audience growth, paid advertising, analytic, and digital campaign execution across multiple platforms.

Key Responsibilities

Ø Develop and implement comprehensive social media marketing strategies.

Ø Manage and optimize company presence across major social media platforms.

Ø Plan, create, and oversee engaging content aligned with brand objectives.

Ø Execute and monitor paid social media campaigns to maximize ROI.

Ø Analyze campaign performance and prepare actionable reports.

Ø Monitor industry trends, competitor activities, and emerging digital opportunities.

Ø Collaborate with design, content, and marketing teams to strengthen brand visibility and engagement.

Ø Drive audience growth, lead generation, and customer engagement initiatives.

Required Qualifications

Bachelor’s degree in Digital Marketing, Mass Communication, Media Sciences, Advertising & Branding, or BBA (Marketing Major only).

Minimum 5 years of relevant professional experience in social media marketing and digital marketing.

Strong understanding of social media platforms, content strategy, branding, performance marketing, and analytic.

Demonstrated ability to manage multiple campaigns and deliver measurable results. Expected Skills

i. Social Media Strategy & Management

ii. Digital Marketing & Performance Marketing

iii. Content Planning & Brand Communication iv. Paid Advertising (Meta, LinkedIn, etc.) v. Social Media Analytic & Reporting

vi. Audience Growth & Community Management vii. Marketing Campaign Management viii. SEO & Digital Marketing Fundamentals

ix. Strong Communication and Leadership Skills x. Creative Thinking and Strategic Planning Important Notice for Applicants This position requires specific qualifications and expected skills. Only candidates meeting the defined eligibility criteria are encouraged to apply.

Applications that do not align with the stated requirements may not be reviewed.

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