Hiring Creative Manager
ย Location: Islamabad | Onsite
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Switch centralized creative engine is serving 5 distinct entities – BaKhabar Kissan, Fitflex, Farm to Home, Mosafir, and Switch. We need a Creative Manager who leads by doing, not just directing. You’ll set the creative bar, manage three team leads, and still get your hands dirty when it matters. This role is equal parts visionary and executor.
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Creative direction across all 5 entities, brand consistency, visual quality, campaign standards.
Direct management of 3 Team Leads: Design & UI/UX, Video Production, Content & Social.
Hands-on contribution to hero campaigns, DVCs, pitch decks, and brand-defining work.
Stakeholder management with entity leads, translating business briefs into creative direction.
Building and maintaining brand guidelines per entity.
Hiring, developing, and retaining creative talent.
Establishing workflows, asset libraries, and inter-team processes that reduce bottlenecks.
Quarterly creative reviews, what’s working, what’s not, what’s next.
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โข 6+ years of creative experience, minimum 2 years in a lead or head role.
โข Strong portfolio spanning brand, digital, and campaign work.
โข Has managed multi-brand or multi-product creative output before.
โข Comfortable creative directing video shoots and DVCs without being the operator.
โข Can review and elevate UI/UX work even without being a product designer.
โข Sharp on copy and brand voice, can edit and improve work across disciplines.
โข Strong communicator – can present creative rationale confidently to non-creative stakeholders.
โข Proficient in Figma, Adobe Creative Suite at minimum.
โข Fluent in Urdu and English, understands both market registers.
๐ช๐ต๐ฎ๐ ๐ช๐ถ๐น๐น ๐ ๐ฎ๐ธ๐ฒ ๐ฌ๐ผ๐ ๐ฆ๐๐ฎ๐ป๐ฑ ๐ข๐๐:
โข Has worked across agri-tech, e-commerce, fitness, or travel categories in Pakistan.
โข Has built or restructured an in-house creative team from scratch.
โข Understands content and social rhythms, not just traditional campaign creative.
โข Has experience with YouTube channel creative strategy.
โข Opinionated about quality but collaborative in execution.
Note: Based on experience and expertise, this role may be elevated to Head of Creative.