Brand Executive at Mehran Food

Brand Executive

Department: Marketing

Role Type: Permanent

Location: Korangi Industrial Area – Karachi

Key Responsibilities:
Develop and execute creative social media strategies aligned with brand goals.
Manage day-to-day handling of social media channels (Facebook, Instagram, LinkedIn, TikTok, YouTube).
Create engaging content – including posts, captions, videos, stories, and graphics – in collaboration with the design and marketing teams.
Experience in dealing with advertising and marketing agencies.
Monitor social media trends, competitor activity, and audience behavior to suggest improvements
Collaborate with the marketing team on digital campaigns, influencer partnerships, and promotions

Key Requirements:
Holding Bachelors/Masters degree in Marketing.
Minimum 1-2 years’ of FMCG experience.
Excellent verbal and written communication skills.
Packaging-related knowledge would be a plus.