AM Marketing at Refum Group

Position : AM Marketing

Company: Rafum Group

Location: Lahore

Responsibilities:
Develop and execute marketing strategies to achieve business goals.
Plan and manage digital marketing campaigns.
Manage social media, website, email, and online advertising.
Coordinate brand-building and promotional activities.
Manage influencer marketing, PR campaigns, and media relations.
Analyze market trends, customer behavior, and competitor activities.
Oversee content creation, photography, videography, and creative assets.
Monitor campaign performance and prepare marketing reports.
Manage marketing budgets and ensure cost-effective execution.
Coordinate with Sales, Design, and Product teams.
Organize events, product launches, and seasonal campaigns.

Requirements:
Bachelor’s degree in Marketing, Business Administration, or a related field.
3–5 years of relevant marketing experience.
Experience in Footwear, Fashion, or Retail will be preferred.
Strong communication and creative thinking skills.
Good knowledge of digital marketing and social media platforms.